It is consequently upon the designer to multiply the drop into an ocean. That way it will not escape search engines ‘eyes.’ One way of achieving the greater end is by appropriate placing the keywords in his website.
The idea behind search engines operation is an interesting one. A search engine behaves like an examiner who examines many students sitting for the same exam. He offers the most masks to the student whose article is well consisted. A search engine on the other hand has website designers as its students and their websites as exams. The engine scrutinizes all the websites on the particular searched item by a visitor using the search engine. The site which convinces the search engine to having most or similar results of what the visitor is seeking is ranked first on the search engine’s indexes. The other related websites follows in that manner and in that order.
One key factor put into consideration for search engine optimization in ranking your website first is the manner in which keywords are placed. It is not enough to have keywords on your site. It is equally important how you employ them on headings and on the body of the website. They should appear on every heading. Keywords should at least feature in every paragraph and consequently in every webpage.
In as much as repeating the key word is strongly advocated for; note that doing so might at time become too much repetition. To avoid much repetition, use several synonyms to your keywords. It is thus key to choose keywords that have got synonyms.
They must appear at the heading or at the title as the case may be. Remember it is human nature to read the heading first before embarking on the whole body. If you therefore omit the keywords on the heading only to have them on the subheadings and in the body, you will be doing a zero work.
Keywords must also feature in all subheadings. Subheadings are in one way or another like main headings and titles. They are as well prioritized by the reader. A reader goes viral before specifying on what is important.
Finally, make sure the manner in which your keywords appear is standard in that the main words are evenly distributed all over the site. Do not include the keywords only in the first sentence, the first paragraph or only on the first page. Do apply them and their synonyms evenly on your seo website. This is for the simple reason that search engines do not only examine your first page but the whole website. Keywords should consequently be crafted in a professional way.